Who We Are
Our Story
Hijo Superfoods is the newest venture under the Hijo Group of Companies. After 60 years of being in the banana industry, Hijo Superfoods is another testament to Hijo’s dedication to inclusive growth and sustaining social and economic transformation in the lives of its people and their communities.
Our Journey to Hijo Superfoods
Late 2000s
Food manufacturing in 2007 – producing coconut sugar and coconut water under a different brand name.
April 2019
The journey officially commenced in the food manufacturing industry with banana flour and coconut sugar as its core products.
September 2020
The company unveiled its automated and world class food manufacturing plant in Davao del Norte, Philippines the first of its kind in the country.
February 2024
In line with our dedication to upholding international food safety standards, we proudly achieved HACCP certification for our manufacturing facilities!
Present & the Future
With the relentless pursuit of our team to propel and elevate the food manufacturing industry in the Philippines, we are committed to continually innovate while nourishing both the plate and the planet.
Our Journey to Hijo Superfoods
Late 2000s
Food manufacturing in 2007 – producing coconut sugar and coconut water under a different brand name.
April 2019
The journey officially commenced in the food manufacturing industry with banana flour and coconut sugar as its core products.
September 2020
The company unveiled its automated and world class food manufacturing plant in Davao del Norte, Philippines the first of its kind in the country.
People
Everything we do starts and ends with people. We recognize that our farmers, our team, and our customers, are vital in achieving our goals.
Process
We pride ourselves in finding a balance between using the most modern technologies and preserving traditional practices to bring quality ingredients to global markets.
Planet
Our planet is top of mind with every decision we make towards our long-term vision.
In the synergy of people, planet, and process, Hijo Superfoods aims to bring high value-added products to the global market.
Our Values
TRUST
Trust is the cornerstone of our brand promise. It’s the confidence our consumers have in us when they choose our products. We understand the weight of responsibility that comes with being entrusted to nourish plate & planet. We ensure that every step of the process reflects our unwavering commitment to quality and integrity.
TRANSPARENCY
We believe that people have the right to know where their food comes from and how it’s produced. By working closely with our farming partners, we responsibly source our raw material, shedding light on harvesting conditions, methods, and the environmental impact of their farming practices.
EQUITY
Equity guides our actions. Through fair trade practices, we aim to provide small-scale farmers with access to international markets, empowering them to earn a fair income and thrive economically. Our dedication goes beyond our financial gains; we strive to contribute to the movement for food security and nutrition security for all, fostering a more equitable food system.
Why Hijo Superfoods?
We’re driving change through innovation to transform ingredients, revitalize communities, and nourish with integrity.
